Cindy Ballard Shares to Students the Importance of Personal Brand


Cindy Ballard is responsible for all aspects of Human Resources for Tribune Publishing.

Cindy Ballard has left 20th Century Fox to become Tribune’s Los Angeles-based senior vice president of human resources starting June 15, a role in which she will “attract and retain premium talent”.

While At 20th Century Fox, Ballard supported the company’s efforts to deliver the highest quality entertainment experiences, and all facets of strategic human resources, including organizational issues, talent management, employee relations, recruitment, HR development, benefits and compensation on a worldwide basis.

Prior to joining Twentieth Century Fox in 2007, Cindy served as Vice President at Infotrieve, Inc., where she oversaw Human Resources and Operations. Before Infotrieve, Cindy served as a Senior Vice President, Director of Human Resources at Interpublic Group: Initiative Media. Cindy was involved in all facets of strategic human resources across North America, Australia and United Kingdom. Prior to joining Initiative Media in 2000, Cindy served as Senior Manager, Human Resources for Borders Group, Inc. At Borders, Cindy developed, implemented and communicated human resource strategies and practices, as well as successfully implementing a corporate diversity program. Before Borders, Cindy served in human resource capacities at Interpublic: Campbell-Ewald and Midway Airlines. She started her career working in Human Resources/Administration at Dow Chemical.

Cindy holds a bachelor’s degree in business administration from Northwood University, and belongs to numerous professional organizations, including the Society of Human Resource Managers (SHRM), National Human Resources Association (NHRA) and Professionals in Human Resources Association (PIHRA).

Cindy Ballard on campus sharing her presentation titled “Developing Your Brand”

  • First impressions formed within 7 to 17 seconds of meeting someone
  • 55% of a person’s opinion determined by physical appearance
  • 7% of impressions based on what the person says
  • 38% of first impressions determined by tone of voice